On this episode of the “Sounds from the Underground” podcast, we hear from a handful of artists and producers from around the globe who share their Hip Hop inspirations and provide insight into some of their marketing efforts. Iz-Real and Kevin Keith discuss takeaways on branding and creativity from each of these Hip Hop talents. Featured artisans include: FalconCrest, Ecto-84, Mic Bles, Onaje Jordan, and Russell Flow (P.O.A.).